Construction Management through Cloud and Mobile Apps
This piece was pitched and written to IoT For All, a leading publication on all things IoT (internet of things), in order to build credibility for Milwaukee Tool as a construction/technology thought leader.
The resulting article placement led to organic social/email traffic and inclusion in CCA's "Smart Brief" (see below).
Ultra-Wideband: Theorizing Pinpoint Construction Asset Tracking
This piece was co-written/reviewed by a principal electrical engineer and collaborator at Milwaukee Tool for whom I've ghostwritten multiple pieces, and looks into a highly technical topic: ultra-wideband within IoT and wireless technology.
Article was pitched and published in IoT For All, a leading resource in IoT (internet of things)-related topics, in order to drive build credibility for Milwaukee Tool and the ONE-KEY system as a construction/technology thought leader.
6 Years Later: Revisiting McKinsey's "Imagining construction's digital future"
An article I wrote for Milwaukee Tool in Handle's blog to get backlinks/drive traffic to the ONE-KEY marketing site/connectivity blog and build credibility as a construction/technology thought leader.
Piece discussed a seminal, oft-cited McKinsey study, looking back at how the industry has adapted to the predictions McKinsey made with regard to construction technology some 6 years earlier.
iOS/Android Texting Debate: A Takeaway for Construction Owners
An article I wrote for Milwaukee Tool and syndicated in Construction Executive to get backlinks/drive traffic to the ONE-KEY marketing site/connectivity blog and build credibility as a construction/technology thought leader.
Building Data Ecosystems in the Least Digitized Industry
An article I wrote for Milwaukee Tool in Handle's blog to get backlinks/drive traffic to the ONE-KEY marketing site/connectivity blog and build credibility as a construction/technology thought leader.